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Digital marketing services encompass a range of strategies to promote businesses online. Key services include Search Engine Optimization (SEO) to enhance online visibility, Pay-Per-Click (PPC) advertising for targeted promotion, Social Media Marketing (SMM) to engage audiences, Content Marketing for valuable and relevant content creation, Email Marketing for direct communication, and Analytics to measure and refine campaigns. These services collectively aim to boost brand awareness, drive traffic, and maximize ROI through data-driven and customer-centric approaches.